TransferArc brand kit
=====================

Official source: https://www.transferarc.com/brand-kit (always check there for the latest files and rules).

Logo
- Primary: horizontal logo, full colour (logos/svg/transferarc-logo-on-light.svg on light, -on-dark.svg on dark).
- Vertical: stacked logo, for square or tall spaces.
- Icon: the three-bar mark alone, for avatars, favicons and app icons.
- Monochrome: one colour (ink or white) where full colour is not possible.
- Clear space: one bar height of the mark (24/88 of the logo height) on every side.
- Minimum size: horizontal 120 px / 30 mm wide; stacked 64 px / 18 mm wide; mark 16 px.
- Do not stretch, rotate, recolour single bars, add effects, outline, re-type the wordmark or place it on busy images.

Colours: see colors/ (HEX, RGB, CMYK in transferarc-colors.json; ASE for Adobe, GPL for GIMP/Inkscape, CSS/SCSS).
CMYK values are calculated starting points; ask your printer for a proof.

Typography: Outfit (SIL Open Font License, in fonts/). Logo wordmark = Outfit Light 300 + ExtraBold 800 slanted;
it is supplied as outlines — never retype it. Website UI: Outfit, IBM Plex Mono for labels, IBM Plex Sans Arabic
(Arabic), Noto Nastaliq Urdu (Urdu), Noto Sans Bengali (Bangla).

TransferArc is a product of Innovate Solution Global Pte. Ltd. The name and logo are trademarks of their owner.
Use them only to refer to TransferArc; do not imply partnership or endorsement without written permission.
Questions: sales@transferarc.com
