{
  "brand": "TransferArc",
  "colors": [
    {
      "name": "Arc Lime",
      "hex": "#C8FF3D",
      "rgb": [
        200,
        255,
        61
      ],
      "cmyk": [
        22,
        0,
        76,
        0
      ],
      "role": "Primary accent: mark bar 1, buttons, highlights on ink"
    },
    {
      "name": "Arc Green",
      "hex": "#9AC331",
      "rgb": [
        154,
        195,
        49
      ],
      "cmyk": [
        21,
        0,
        75,
        24
      ],
      "role": "Mark bar 2 only"
    },
    {
      "name": "Arc Olive",
      "hex": "#6C8826",
      "rgb": [
        108,
        136,
        38
      ],
      "cmyk": [
        21,
        0,
        72,
        47
      ],
      "role": "Mark bar 3 only"
    },
    {
      "name": "Ink",
      "hex": "#111111",
      "rgb": [
        17,
        17,
        17
      ],
      "cmyk": [
        0,
        0,
        0,
        93
      ],
      "role": "Primary dark: backgrounds, text on light"
    },
    {
      "name": "White",
      "hex": "#FFFFFF",
      "rgb": [
        255,
        255,
        255
      ],
      "cmyk": [
        0,
        0,
        0,
        0
      ],
      "role": "Text and logo on ink"
    },
    {
      "name": "Paper",
      "hex": "#F4F4F2",
      "rgb": [
        244,
        244,
        242
      ],
      "cmyk": [
        0,
        0,
        1,
        4
      ],
      "role": "Light page background"
    },
    {
      "name": "Stone",
      "hex": "#6B6B67",
      "rgb": [
        107,
        107,
        103
      ],
      "cmyk": [
        0,
        0,
        4,
        58
      ],
      "role": "Secondary text on light"
    },
    {
      "name": "Mist",
      "hex": "#BDBDB8",
      "rgb": [
        189,
        189,
        184
      ],
      "cmyk": [
        0,
        0,
        3,
        26
      ],
      "role": "Secondary text on ink"
    }
  ]
}
